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What's the score? They have great reach to users on social networks if they have any, but the rate of qualified leads is too small to compensate for the investment. The problem with this practice is that companies are losing a lot of money on advertising and little by little they lose hope of obtaining any return of value through this means. And therefore, the interest of companies to invest in social media campaigns decreases. However, this is a great opportunity for company managers to understand the importance of the marketing team.
Advertising on social networks is very powerful and has a high Belarus WhatsApp Number return on profits, but as long as there is a solid strategy behind it . If your advertising on social networks has not worked, it is because your strategy is not well done. So you must put the brakes on, ask superiors to stop investing in social media campaigns , and increase efforts in data analysis and strategies. We recommend that you have your buyer persona and your company's sales funnel well defined, as they will be essential for your campaign to be successful. Really connecting with users is not an easy task. Intrusive and repetitive advertising.
Yes, it's true, this type of advertising makes your brand stay in the minds of users. But are you sure that the experience you are giving them is enjoyable? Put yourself in the users' shoes. Would you love a brand that interrupts the content you are enjoying at every moment? In reality, the opposite happens, users end up hating these types of brands because they want to shove the content into your eyes, which ends up producing a bad experience for users and a negative concept for your brand. And consequently, the return is lower. Remember Kale Anders' advert in about learning to speak English without using grammar books? The idea seemed interesting to some.
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