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Ndexed, it had a good number of backlinks, and it had plenty of content with high-ranking keywords, the site still wasn’t appearing on Google search engines, even if it was appearing on Yahoo or Bing. This effect was named the Google sandbox and is believed to be a filter or part of the Google algorithm that doesn’t allow new websites to appear on the first page of Google results. Many marketers believe that during a website’s first few months (or potentially even longer), Google puts the information into a cache and doesn’t include it in search engine results pages above the second page.

How Long Does Google Sandbox Last? Because the Google sandbox Canada WhatsApp Number Data is an unconfirmed filter, there isn’t any hard data on how long it lasts. It is widely believed that the sandbox effect will last for the first few months of a website’s existence, and can potentially last up to 2 years. On average, it seems as though the sandbox effect tends to last around 6 months. During this time, no matter how much SEO effort is put into a website, the site will not rank on the first page of Google results. Does Google Deny the Existence of a Sandbox? Google has never admitted that the sandbox filter exists.



After all, some of the effects of the sandbox make sense for a newly launched website. A new site won’t have the same level of authority that an older website will have, so it’s possible that new websites have to wait a certain amount of time before they can rank high. Google claims that the reasons that new sites don’t rank as high come down to a few other factors: High Competition: There is a high amount of competition for keywords and industries, and your website hasn’t built the authority to outrank these competitors.