Stories and watches it for more than seconds straight The same evening Angela convinces her son and signs him up for this famous math class The conversion is then counted using Engaged View Attribution This is then a conversion of active views Engaged View Attribution an option reserved for nonskippable ads Rather excitingly Engaged View Attribution is for the moment only in its infancy However if this functionality allows you to better understand your videos ability to transform your audience and its performance it remains quite limiting In fact only videos that cannot be skipped that is to say cannot be
skipped are affected Certain formats such as Facebook Instream video ads Facebook Reels and Instagram Reels widely used in social video campaigns are therefore automatically excluded from this tracking process Regarding Stories Instagram in particular USA Student Phone Number List the use of Engaged View Attribution remains for the moment quite vague If the functionality is not explicitly dedicated it nevertheless seems to be able to be diverted in this direction
suggested by the example shared by Meta A real asset for monitoring the daily impact of advertising stories on brand performance Meta Ads how to configure Engaged View Attribution for your video advertising campaigns To test this new feature and measure active views on your nonskippable video campaigns nothing too complicated Meta Ads has already shared best practices Go to your account in Meta Ads Manager Create a campaign with one of these objectives sales leads interactions Name your campaign Facebook Ads or.
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